Well, it was pretty clear that after a lack luster launch Microsoft had it all to do at E3 this year. Being balanced you could say that Sony’s launch was not all that great either but at least they didn’t aggravate their gaming community.
What we have witnessed is quite probably one of the most exciting E3 events in a long time, where Sony have blatantly come out fighting and kicked MS when they are already on the floor bleeding out.
Its one of those Gears of War moments where you have taken a bit of damage but almost brush it off thinking its a minor flesh wound. Only to walk around the corner into a shit storm of bad guys who wipe you out instantly, ending with your rival tea bagging for your arrogance!
Analogy aside, what Microsoft have done is come out and said look gamers we love you, look at all these great things you can do. Which is fine but what about addressing all the negatives from the previous launch, nah, we are Microsoft and when we show off all these cool things people will forgive us, or we could ignore them and just let our great friends at Sony address them for us!! Way to go guys, clearly going hard to satisfy its loyal customers.
Sony on the other hand have taken that opportunity and hit the ball out of the park. If you look at their E3 they have to thank Microsoft for dropping the ball as if they had addressed all the issues then their presentation would have made Sony’s look a little lack luster as they are only getting all the positive press for basically doing very little in the way of change or innovation, that the Xbox One doesn’t offer to.
So with Sony taking the early lead I am left wondering if Microsoft will even respond and I don’t call some lame positive PR spin responding!
They need to take some serious action and eat some humble pie, much in the same vein as Windows 8.